It is not a brand, it is a kind of snackfood heaven we Dutch call (depending on where you are from) a frietkot, snackbar, friture, cafetaria.
The first ones started about 100 years ago, selling their frietjes and snackfoods (frietjes that is fries). But today almost every town has numerous of these snackbars/cafetaria. Some are really upscale but most are just neighborhood establishments. There are a few snackbar chains but most are mom and pop stores.
This is what a snackbar often looks like:
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some are bigger, some are smaller, some are really fancy as said but most are just very basic, not for dining out but for getting some snackfood at a reasonable price.
Most of what people will order looks like this, we call it "Friet met" (which stands for "fries with") and the with in this case is just mayo, but you can have loads of with, mustard, speciaal (special meaning mayo, curry and onions), curry, frietje oorlog (fries war, which is satay sauce with mayo on top) and many more. You can also have your choice of fries, most choose regular, others go for french fries (really thin fries) others go for flemish fries (which is bigger than regular in size) and some go for boerenfrieten (farmers fries which is a bit bigger fry with the potato skin still on).
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And with our fries we always have snacks (which is where the name snackbar comes from), these are snacks:
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They come in all sizes, shapes, prizes, tastes and desires.
You come into a snackbar, name your products, usually fries with a snack and within about 6 minutes the stuff comes out of the fryers and you sit down to eat. A regular big fry with mayo will be about 2 dollars 50 and a frikandel (the most eaten snack) will be about 1 dollars 45. So for less than 4 dollars you can have a meal at a snackbar.
You can also go and pick it up so you can eat at home (loads of people do that) and a lot of snackbars will deliver at home. I live in a town with 100,000 people living there and we have about 32 snackbars. For about every 3,000 people roughly there is a snackbar.
Only youths, people who travel and people with children will usually eat at what are classified as fast food restaurants in the US (McD, KFC, Burger King) because most of us Dutch are cheap, there is no other way to describe it, we are cheap and we like a decent amount of food and most people do not think fast food joints give great value for money. So we go to snackbars, more choice, good prices and you can even get it to go (like the fries can not only be bought in a plastic container, you can also have it in a puntzak, aka pointy bag) so that you can walk and snack LOL.
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