This research led me to two conclusions. First, when gut feelings are present, dispassionate reasoning is rare. In fact, many people struggled to fabricate harmful consequences that could justify their gut-based condemnation. I often had to correct people when they said things like "it's wrong because… um…eating dog meat would make you sick" or "it's wrong to use the flag because… um… the rags might clog the toilet." These obviously post-hoc rationalizations illustrate the philosopher David Hume's dictum that reason is "the slave of the passions, and can pretend to no other office than to serve and obey them." This is the first rule of moral psychology: feelings come first and tilt the mental playing field on which reasons and arguments compete...
When Republicans say that Democrats "just don't get it," this is the "it" to which they refer. Conservative positions on gays, guns, god, and immigration must be understood as means to achieve one kind of morally ordered society. When Democrats try to explain away these positions using pop psychology they err, they alienate, and they earn the label "elitist."
https://www.edge.org/conversation/jonathan_haidt-what-makes-people-vote-republican
