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https://www.forbes.com/sites/daveca...ontinue-racing-away-from-nascar/#2dc096ab1df5
Back in the early 2000's I recall the term Nascar dads, and how popular the racing series was. Lately the series has been seeing declines in ratings and attendance at a much faster pace than MLB or the NFL (can't blame it on driver protests for Nascar at least)
What is the cause, societal, the series itself?
Back in the early 2000's I recall the term Nascar dads, and how popular the racing series was. Lately the series has been seeing declines in ratings and attendance at a much faster pace than MLB or the NFL (can't blame it on driver protests for Nascar at least)
What is the cause, societal, the series itself?
Live attendance and television ratings at NASCAR races did not just start declining yesterday. It is a stale, decade-old story, with race tracks removing thousands of seats that had been filled in NASCAR’s prime, and faithful stock-car couch potatoes tuning elsewhere.It appears, however, that fans are now deserting in droves. Sunday’s big Monster Energy Cup race at Talladega, Ala., won by Joey Logano on a gorgeous afternoon, was run before grandstands that were mostly filled, but empty enough that the word “TALLADEGA” in unused seats at each end was visible.
(Maybe overhead shots from the Goodyear blimp are not such a great way to sell the sport.)
But it was the television ratings from Talladega — one of NASCAR’s most famous tracks — that were most eye-opening. The race delivered a 2.85 national rating on Fox, with 4.7 million viewers. The same race in 2017, a week later but also on Fox, had a 3.5 rating and 5.9 million viewers.