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Awesome if you like a tiny bed and limited range.
Metrosexuals will probably go for it though.
Framers and Drywall guys................eh, not so much. :lol:
It is designed more to compete with the crew cab short bed trucks that are generally used as personal vehicles rather than work trucks.
Most Ford F150's that I see as personal vehicles are the crew cab (super cab) with a 5 and half foot bed (might be 5 feet 8 inch). The Cybertruck is reported to have a 6 and a half foot bed. That is comparable to the vast majority of light duty full size trucks that are sold. Tesla aimed the size at the largest part of the market, and hit the size targets quite well.
The range compared to my Ford is limited (I can go 800 miles or so on a single tank of gas) while the Cybertruck top trim is supposed to have a 500 mile range (similar to a coworkers Sierra with the 5.3 L)