Yeah, that was a huge moment when a Presidential candidate declared a wide swatch of American citizens 'deplorable'.
Dumb, dumb, dumb, thing to say!
And Trump very adroitly picked it up, adopted it, and ran with it.
And today, it's being worn on T-shirts and plastered across bumpers everywhere.
HRC was often her own worse enemy, and a pretty lousy candidate. You just can't coach 'likeable'. It's gotta' be there to begin with!