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Cutting through the propaganda.
Why electric cars still don’t live up to the hype
Nothing happened in the past decade to undermine this basic critique. Government, both federal and state, subsidized electric-car sales and production to the tune of several billion dollars, yet as of March 2019, there were 1.18 million electric vehicles on the road in the United States — less than one-half of 1 percent of the total. Households earning $100,000 or more per year own two-thirds of EVs, with many of the owners benefiting from a $7,500 federal tax credit.
Globally, electric-car adoption is also modest relative to optimistic forecasts. Of the 86 million cars sold in the top 54 world markets in 2018, 1.26 million, or 1.5 percent, were EVs. That’s nowhere near then-Nissan chief executive Carlos Ghosn’s 2010 prognostication that EVs would account for 10 percent of global sales by 2020. . . .
Established automakers are indeed about to ramp up electric offerings, providing Tesla with its most serious competition yet.
They are doing so, however, more as a response to regulatory pressure from governments — even after the Trump administration scaled back fuel-economy standards — than as a response to demonstrated customer demand, which lately has favored gas-powered SUVs and pickups.
The problem, as industry leaders acknowledge in their quieter moments, is still the same: getting the total cost of owning an EV down to that of a gas equivalent. There’s uncertainty about key variables such as how much more battery costs will fall and the global supply of rare-earth elements. . . . "
Why electric cars still don’t live up to the hype
- By Charles Lane
Nothing happened in the past decade to undermine this basic critique. Government, both federal and state, subsidized electric-car sales and production to the tune of several billion dollars, yet as of March 2019, there were 1.18 million electric vehicles on the road in the United States — less than one-half of 1 percent of the total. Households earning $100,000 or more per year own two-thirds of EVs, with many of the owners benefiting from a $7,500 federal tax credit.
Globally, electric-car adoption is also modest relative to optimistic forecasts. Of the 86 million cars sold in the top 54 world markets in 2018, 1.26 million, or 1.5 percent, were EVs. That’s nowhere near then-Nissan chief executive Carlos Ghosn’s 2010 prognostication that EVs would account for 10 percent of global sales by 2020. . . .
Established automakers are indeed about to ramp up electric offerings, providing Tesla with its most serious competition yet.
They are doing so, however, more as a response to regulatory pressure from governments — even after the Trump administration scaled back fuel-economy standards — than as a response to demonstrated customer demand, which lately has favored gas-powered SUVs and pickups.
The problem, as industry leaders acknowledge in their quieter moments, is still the same: getting the total cost of owning an EV down to that of a gas equivalent. There’s uncertainty about key variables such as how much more battery costs will fall and the global supply of rare-earth elements. . . . "