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Way to ignore facts. When modern conveniences like washing machines, dryers, dish washers etc came out, women had a lot of time on their hands and spent much of that time watching soaps. The proof is that soaps existed and the only ones home at that time of day was women. Now if you want to go back to when women washed clothes and dishes for six kids and did it by hand you would have a point but modern women had it made in the shade.
Actually, many studies have shown that despite modern conveniences, we spend more time on household chores than before. The expectations of what was clean or sanitation went way up, causing more work.
Division of Labor - Historical Trends - Gender, Family, Women, and Time - JRank Articles
There has been a shift in the types of housework women are expected to do these days. It is still just as much work. Just because there were shows made to entice women to watch, didn't mean that all women watched them or that women did less work. Simply that the work had changed. You can easily watch soap operas while folding the laundry that is now expected to be done every day vice every week or so (people changed less). You can have soap operas (or other TV) playing in the background as you do other cleaning chores in the area. Plus, not every woman has to watch soaps or all the soaps. Most had their favorites, which took no more than an hour or two to watch during the day. They then did their housework or running errands. Then they were expected to take care of the children, much more her responsibility than the father's and cook dinner and whatever else needed to be done around the house, no matter the hour.
Plus, there was a higher expectation of women in the past to be most importantly a good wife and mother, no matter her own feelings on it. Men worked their jobs, with pretty much a set schedule. Women worked throughout the day, every day. And many still do. In general, housewives don't normally get a day off, such as on the weekends, since they are still expected to at least cook the meals and take care of the children those days too.
Things are changing and there definitely are more men who are taking on more responsibility, but I showed how women still do more than men, even when they work outside the homes, on average.