clownboy
DP Veteran
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- May 22, 2012
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Perhaps it has more to do with their products being twice as expensive for consumers than competitor products during a period when the consumers are more price conscious. Walmart has their knockoffs of the Hostess snackcakes; Little Debbie has some comparable cakes at a cheaper price, etc. They may not have tasted 100% the same, but a two minute sugar and cinnamon fix isn't an upscale experience worthy of an upscale price.
Agreed, however, their flagship products were superior in taste and they failed to advertise that effectively. There are plenty of Twinkie knock-offs and they all taste like crap, a carload of sugar mixed together. The Twinkie, the Ding Dong, whatever, they were all "treats", as in one in a while snack. They're not meant to be lived on (though some apparently try).