Mark Penn's two firms got $6 million from stimulus for PR campaign

By Alexander Bolton - 12/09/09 12:00 AM ET
Nearly $6 million in stimulus money was paid to two firms run by Mark Penn, Hillary Clinton’s pollster in 2008.

Federal records show that $5.97 million from the $787 billion stimulus helped preserve three jobs at Burson-Marsteller, the global public-relations and communications firm headed by Penn.

Burson-Marsteller won the contract to work on a public-relations campaign to advertise the national switch from analog to digital television. Nearly $2.8 million of the contract was issued to Penn’s polling firm, Penn, Schoen & Berland Associates, according to federal records.

The adviser, Alfredo J. Balsera, who heads a public-affairs firm based in Coral Gables, Fla., helped craft Obama’s Hispanic advertising message.

Republicans on Tuesday criticized the federal spending on the advertising project as a waste of taxpayer dollars. They noted that the advertising campaign took place on May 5, only 39 days before the digital television transition was scheduled (June 12)


GOP Sens. John McCain (Ariz.) and Tom Coburn (Okla.) held a news conference Tuesday to blast 100 “wasteful” projects funded by the $787 billion economic stimulus package Congress passed earlier this year, concluding that at least $7 billion of the $217 billion spent through November was wasteful and mismanaged

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