Those who have gone the ideological route have, as usual, no clue and refuse to challenge themselves with really examining the issue. From what I've seen, this is not about ideology at all. It's about current technology.
In this day and age, with technology as it is, we live in a time where one practically NEVER has to delay gratification. Want to watch a specific movie? In the old days, you waited until it came to the TV. Now, you have on demand services all over the place? Want to buy something? In the old days, you waited until you had time and went to the store... or if the store didn't have it, you either bought something else, went to a different store, or ordered it from the store and waited. NOW, go to Amazon or Ebay, click a few buttons, and in a day or so, it's yours. You don't even have to leave your room. Want to talk to someone? In the old days, you either waited until you got home... and spoke to them IF they were home too, or you found a pay phone, and again spoke to them if they were home, too. Now, you can reach anyone anytime, anywhere. Just pull your cell phone out and call. They have one, too. People are not used to gratification delay, so when they are told "no, wait", it contradicts everything that they usually do. Hence, what happened in the OP's article.