If there is a "rise in popularity" it is among those dissatisfied with the current situation.(current meaning since the collapse of the Soviet Union) Russia has a lot of problems and communism has always been an easy sell to those who have nothing.
It's a preferable outcome, yes, Mr. Putin.
"I am not among those who fear the people. They and not the rich, are our dependence for continued freedom." -- Thomas Jefferson, 1816 "[F]acts are before ideas." -- Mikhail Bakunin, 1882