It's funny....a national sports team changing its entire identity while remaining in the exact same location has RARELY happened and I can only think of one instance where it occured without significant fan support. The three instances I can think of off hand all come from basketball.
The New Orleans Hornets to the New Orleans Pelicans. To my understanding the folks down in New Orleans were happy for the change. The "Hornets" name never held any special affinity to them and the Pelican is somehow an important bird within New Orleans culture if I remember reading something right.
The Charlotte Bobcats to the Charlotte Hornets. People in Charlotte HATED losing the Hornets and couldn't stand the Bobcats name by and large (Hell, it was named in part due to the original owner...first name Robert). The majority of fans in Charlotte seem to be ESTATIC they're getting their hornets back, as the name is a sense of pride for the city dating back to the revolutionary war.
The Washington Bullets to the Washington Wizards. And by and large, this was a decision PANNED in Washington. Fans for the most part have hated the name change. Living in the area, it's not uncommon what so ever to find individuals to claim to have been Bullets fans that stopped following the team after the name change. There were others that, despite the name change, still would make it a point to wear Bullets jerseys or get knock-off Bullets gear with the current players. Fans have been clamoring for years for the team name and colors to change back.....eventually leading to a few years ago when one of the teams Logos returned to one that resembled the old Bullets logo, the jersey's reverted back to the look of old Bullets jersey's, and the color's went back to Red, White, and Blue.
It's kind of strange and a weird coincidence (meaning that seroiusly, not snarky) that both of the MAJOR instances where a team that isn't involved in a recent move in some fashion is having it's name changed are Washington D.C. sports teams and both due to the notion that the name is "offensive".
"I am appalled that somebody who is the nominee...would take that kind of position"
"A court took away a presidency"
"...the brother of a man running for president was the governor of the state..."
It's horrifying because Trump is blunt instead of making overt implications.