I use Windows 8 on a touchscreen laptop everyday for work. I pin the applications I use the most to the taskbar... Doesn't everyone do that? Honestly, I think most people are upset with how radically different it appears (even though if you look closely it isn't that much different). Older consumers probably prefer gradual changes. I wouldn't be surprised if people under 30 (myself included) are fine with Windows 8. Between iPhones, Androids, Blackberries and other systems. These kinds of changes are not really a big deal. It is kind of expected with how fast devices are evolving.