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Actually it is quite a lot. The Murdoch's do not survive as head of the companies without the backing of Bin Talal. The Murdoch's also only own a minority of the stocks.. voting stocks too. So those 5-7% are very important.
And dont forget.. Murdoch is a foreigner as well and only got American citizenship because non-American's can not own US news organisations.
KHC is owner of about 7pc of News Corporation's Class B Common Stock.