AdamT
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This is only propaganda from the Republican political establishment, and you got fooled.
But, I will give you some proper evidence. Do you remember Bob Dole? He was a moderate, seemingly the perfect candidate, and went against Bill Clinton who had about 55% in approval ratings. He lost big time. Obama had approval ratings in the 70s, bush had a approval rating of 20%. He would crush any Republican candidate, even a Reagan.
Dole was also really really old and about as charismatic as a hammer. If you're looking for an example of a moderate Republican who won you need look no further than GWB, who ran as a "compassionate", i.e., moderate, conservative.